Protect profit margins on slow-moving stock
Sometimes stock might not sell quickly due to shifts in market demand, fuel types, or seasonal trends. Often, it comes down to getting the right eyes on your listings, which means nailing the fundamentals and giving them an extra push:
High advert quality: Highlight the vehicle with clear, compelling descriptions and great imagery that grabs attention instantly.
Pay per click (PPC) Boost: Give individual listings a helping hand with targeted PPC advertising to drive immediate visibility to serious buyers.
List your slow-moving vehicles ahead of the competition and in front of ready buyers today
Reaching straight for price reductions might feel like the only option, but discounting directly cuts into the margins you’ve worked hard to build.
If you’re confident in your advert quality, give your slow-moving stock another chance before dropping prices.
PPC Boost puts targeted vehicles at the top of search results in two key positions:
Featured Vehicle Advert: Reaches serious buyers searching for an exact match at the top of search results.
You May Also Like: Recommends your vehicle to buyers exploring alternative models or price points.
Take full control with self-serve PPC Boost in Portal
Set up PPC Boost on your terms with total flexibility:
Choose from daily budgets across a 3, 5, or 7-day run.
Pay only when a buyer engages with your advert.
Once your vehicle sells, you can delist it mid-campaign without paying for the remaining days.
Ready to get started?
Log in to portal
2. Assign permissions to the appropriate team members if you want them to be able to set up PPC Boost.
Only Admin users can add new users, update existing user permissions, or grant Admin access to others within the team. (A retailer can have multiple Admin users.)
Admins can manage permissions by navigating to Portal > Account > Users and updating user settings as needed.
3. For a user to view the performance of PPC Boost, admins need to grant them the following permissions:
· Customer Base Access
· Stock Base Access
To purchase PPC Boost, these users will also need the ‘Manage Stock & Advertising’ permission enabled.
Head over to Portal today to give your overage stock the boost it needs
